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Popular Internet-Famous Milk Tea Chain Deer Village Spends 100 Million to Crack Down on 7,000 Counterfeit Stores!
There was a time when an entire street was lined with milk tea shops from end to end. The fashionable man in the city was holding a cup of CoCo, and after walking a few steps, you'd see another fashionable woman also holding a cup of CoCo. But upon closer inspection of the packaging, you'd wonder: why do the two cups of CoCo look different? It turns out there were "undercover"
2022-04-27 milk tea counterfeit crackdown Deer Village brand protection fake stores -
How Much Does It Cost to Franchise CoCo Milk Tea? 21 Counterfeit CoCo Milk Tea Stores in Shanghai Were Investigated
For more professional coffee knowledge and coffee bean information, please follow Coffee Workshop (WeChat public account: cafe_style). CoCo Milk Tea is a tea beverage brand established by Yiding International Co., Ltd. on April 28, 2010. In recent years, the brand has expanded into overseas markets
2021-06-09 coco milk tea franchise approximately how much money Shanghai 21 stores counterfeit -
Multiple Tea Brands Jointly Boycott Delivery Platform Discounts, Sparking Widespread Online Criticism
For more professional coffee knowledge and coffee bean information, please follow Coffee Workshop (WeChat public account: cafe_style). For more premium coffee beans, please add FrontStreet Coffee's private WeChat account: qjcoffeex. According to media reports, yesterday, multiple tea brands jointly boycotted the discount promotions on food delivery platforms, among which
2022-11-06 tea brands delivery platform discount boycott online criticism -
Major Chinese Pharmaceutical Company NCPC Opens Milk Tea Shop: Is Drinking Milk Tea Healthy? Yes, It Is!
In August this year, NCPC's official WeChat published an article titled "Healthy Trendy Drink 'Zhen Yin Zi' Lands at Chang'an Wanda on Qixi Festival, Receives Warm Welcome," attracting a wave of online attention. A pharmaceutical "giant" is actually promoting tea drinks???? That's right! This renowned pharmaceutical company, facing pressures from collection procurement breaches, declining net profits, and high debt burdens, has begun to invest
2022-04-27 NCPC milk tea healthy drinks pharmaceutical company beverage industry -
ChaYanYueSe Successfully Sues ChaYanGuanSe, Battle Between Authentic and Counterfeit Brands! Is ChaYanYueSe Milk Tea Delicious?
In April 2020, "ChaYanGuanSe" sued "ChaYanYueSe" for trademark infringement and lost! In January 2021, "ChaYanYueSe" counter-sued "ChaYanGuanSe" for unfair competition and won!! This series of events immediately attracted a wave of netizens sitting in front of their screens with ShengShengWuLong and YouLanLatte enjoying the drama. We also
2022-04-27 tea brand lawsuit ChaYanYueSe ChaYanGuanSe trademark infringement milk tea -
Capitalizing on Mixue Bingcheng's Popularity?! A Milk Tea Brand Ordered to Pay 500,000 in Compensation
For professional coffee knowledge exchange and more coffee bean information, please follow Coffee Workshop (WeChat public account: cafe_style). For more specialty coffee beans, please add FrontStreet Coffee's private WeChat account: qjcoffeex. Where there's popularity, there's a market. Where there's a market, there's profit. Driven by profit, in recent years, the new tea beverage
2022-10-26 coffee specialty coffee coffee knowledge FrontStreet Coffee cafe style -
Mixue Ice Cream & Tea "Gilds" the Snow King?! Marketing Tactics of Chain Milk Tea Shops
For professional coffee knowledge exchange and more coffee bean information, please follow Coffee Workshop (WeChat official account: cafe_style). For more premium coffee beans, please add FrontStreet Coffee's private WeChat account: qjcoffeex. Have you noticed that launching new products, holding events, and changing logos seem to have become
2022-12-23 milk tea marketing chain stores Mixue Snow King branding strategy -
What! 1 Cup of Milk Tea Contains More Caffeine Than 3 Cups of Americano?!
For professional coffee knowledge exchange and more coffee bean information, please follow Coffee Workshop (WeChat public account: cafe_style). For more specialty coffee beans, please add FrontStreet Coffee's private WeChat account: qjcoffeex. Today, the topic "#1 cup of milk tea contains more caffeine than 3 cups of americano#" trended on Weibo's hot search list.
2022-11-07 caffeine milk tea americano coffee beverage comparison health -
Mixue Bingcheng Expands Overseas Markets! Current Status of New-Style Tea Drinks and Milk Tea Markets in Asian Countries: Japan, South Korea, and Thailand
For more professional coffee knowledge and coffee bean information, please follow Coffee Workshop (WeChat public account: cafe_style). For more specialty coffee beans, please add FrontStreet Coffee's private WeChat account: qjcoffeex. Recently, Mixue Bingcheng, the Chinese new tea beverage chain giant that just opened its first store in South Korea not long ago
2022-12-03 new-style tea drinks milk tea market Asian beverage industry Mixue Bingcheng overseas expansion tea culture trends -
Yihetang and Mixue Ice Cream & Tea Exposed Again for Using Expired Ingredients! Is Food Safety No Longer Valued in the Industry?
Enjoy a cheese cap tea when happy, indulge in signature milk tea with extra toppings when sad, or sip on a fruit tea when thirsty! New-style tea shops have become the "lifeline units" for contemporary young people. As consumer demands continue to rise, tea beverage brands are constantly expanding their store locations and continuously innovating their products
2022-07-07 food safety expired ingredients bubble tea Yihetang Mixue tea industry -
HEYTEA Claims 11 Times in a Month? Has Food Safety Law Become a Path to Wealth?
Recently, a well-known chain milk tea store received multiple complaint calls within a month... Coincidentally, each customer first expressed finding hair in their takeout milk tea, then immediately demanded ten times compensation. When receiving the first complaint, a woman claiming to be named Ms. Zhang reported finding hair in the takeout milk tea and
2022-04-27 HEYTEA food safety consumer complaints compensation claims food safety law milk tea industry -
Luckin and Starbucks! Fiercely Competing for University Students' Business!
For more professional coffee knowledge and coffee bean information, please follow Coffee Workshop (WeChat official account: cafe_style). For more specialty coffee beans, please add FrontStreet Coffee on WeChat at ID: qjcoffeex. As the coffee market gradually heats up, the coffee trend has long blown from off-campus to on-campus, gradually...
2022-11-21 coffee market competition university students Luckin Coffee Starbucks coffee culture campus coffee trends -
Ma Wuwang Beverage Factory's Milk Tea Boldly "Copied" "Cha Yan Yue Se" Yet Didn't Infringe? Netizens: Oh Wow, Learned Something!
When you're famous, troubles follow. The recent "Cha Yan Yue Se" has been far from peaceful! First, "Cha Yan Guan Se" sued "Cha Yan Yue Se" for infringement, then "Cha Yan Yue Se" sued "Cha Yan Guan Se" for unfair competition, and then another "Cha Yan Yue Se" emerged, with the trademark bureau approving an "infringing" trademark... When one after another
2022-04-27 trademark infringement brand copying Cha Yan Yue Se Ma Wuwang milk tea brands -
Bamboo Tube Milk Tea Goes Viral on Social Media! But Are They Using Moldy Bamboo Tubes?
For professional coffee knowledge exchange and more coffee bean information, please follow Coffee Workshop (WeChat official account: cafe_style). For more specialty coffee beans, please add FrontStreet Coffee's private WeChat account: qjcoffeex. Recently, netizens reported to the media that employees at a milk tea shop in a scenic spot at Tangqi Ancient Town, Hangzhou, Zhejiang Province...
2023-04-13 bamboo tube milk tea viral trend social media food safety moldy bamboo milk tea -
Evading Taxes of 23.22 Million?! Guming Milk Tea Fined Over 11.61 Million Yuan
"Guming, how could you do this! Do you deserve all the money I spent on you?" "Guming is so expensive, has few promotions, and now evades taxes - it's hard to understand..." Today's top trending topic on Weibo has left many milk tea fans exclaiming "Ah! My world has collapsed!" On March 28, according to media reports, Guming Milk Tea's affiliated company Zhejiang Guming Technology
2022-04-27 Guming Milk Tea tax evasion fine food and beverage industry -
OATLY Lost Nearly $400 Million Last Year: Are Plant-Based Milk Coffees Losing Their Appeal?
Recently, OATLY, the pioneering oat milk brand, released its financial performance report for 2022 and Q4, showing a net loss of nearly $400 million. According to the report, OATLY achieved revenue of $722.2 million in 2022, a 12.3% year-over-year increase compared to 202
2023-03-19 OATLY plant-based milk oat milk coffee industry financial performance vegan beverages -
JoJo's Bizarre Adventure! Luckin Coffee Has Actually Collaborated with It!!
For more professional coffee knowledge and coffee bean information, please follow Coffee Workshop (WeChat public account: cafe_style). For more specialty coffee beans, please add FrontStreet Coffee's private WeChat account: qjcoffeex9. On September 23rd, Luckin Coffee officially announced that it will collaborate with "JoJo's Bizarre Adventure: Stone Ocean" in
2022-09-24 jojo's bizarre adventure luckin coffee collaboration anime stone ocean coffee brand limited edition -
Heytea Launches Coconut Chicken Hot Pot?! Heytea's Success Actually Comes from Being Unconventional
Heytea's creative direction is becoming increasingly bold!!! From 'staying in their lane' by continuously developing new-style tea beverages, to collaborating with crossover brands, and then combining specialty foods from various cities with tea drinks... Heytea's creativity is absolutely incredible! To quote a netizen: 'The more outrageous Heytea is, the more I want to try it.' Recently
2022-04-27 Heytea coconut chicken hot pot unconventional marketing tea beverage innovation crossover collaboration -
ChaYanYueSe Responds to Queue Controversy: 'Not Marketing Hype!' But Sina Finance Offers Counter-Argument
Yesterday, the opening of two ChaYanYueSe stores in Nanjing caused such massive queues that subway station entrances had to be closed, drinks sold out within 5 minutes of opening, and numerous scalpers appeared reselling beverages. The situation even required special police deployment to maintain order, sparking heated discussions across the internet. Many netizens have suggested that this was caused by hiring people to queue and arranging proxy purchases for marketing hype...
2022-08-19 ChaYanYueSe marketing hype long queues Nanjing store opening Sina Finance -
Bubble Tea Franchise: Yi Dian Dian Franchisees Flocking to HEYTEA?!
For more professional coffee knowledge and coffee bean information, please follow Coffee Workshop (WeChat ID: cafe_style). For more specialty coffee beans, please add FrontStreet Coffee's private WeChat: qjcoffeex
2022-11-16 Bubble Tea Franchise Yi Dian Dian HEYTEA New Tea Beverage Coffee Industry